ANTONY MORATO FW16 ADV. CAMPAIGN #IAMWHOIAM (2016)

 

“I am who I am” is the declaration of independence and freedom which represents the answer from the man of 2016 by Antony Morato to every attempt by the old society to classify him.
The men’s fashion is living a small revolution, following the marks of change in our society. Dogmas and classifications are disappearing, leaving place to the freedom of being whatever we want thanks to a click, or changing our own style endlessly.
Rough and rock atmospheres mix up in the Fall/Winter collection 2016 with optical printings inspired to the ‘70s and retro designs, very graphic and abstract.
Director: Sofia Malamute
Production: Go Lab
Music: Dario Moroldo